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Recovering From a Google Algorithm Penalty

Let’s be honest for a second, you’re here because either you or your company engaged in some shady marketing practices in the past in order to game the system and rank higher in Google. If that offends you, I’m sorry, but you don’t get hit with an algorithm penalty unless you’ve done something to deserve…

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Best Analytics Tools to Help Improve Your Website

Get a Handle on Your Data to Better Prioritize Your Marketing Efforts Data is king in today’s online marketing landscape and if you don’t have a handle on your website’s performance, you’re most likely not going to grow as fast as you’d like. How visitors are interacting with your website, the number of daily /…

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Invest in SEO to fuel your company’s long-term growth path

Invest in SEO to fuel your company’s long-term growth path

There really isn’t another type of online marketing that is as polarizing, derided, praised, and flat-out ignored as much as search engine optimization. Depending on who you ask, you’ll either see their face light up with passion, see it twist into a spiteful snarl, or watch an empty thought bubble coalesce beside their head. It…

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4 Google Search Algorithm Updates You May Have Missed

4 google search algorithm updates you may have-missed

Google Search Algorithm Updates You Need to Know The online search landscape has changed drastically over the last 5 years with a whirlwind of Google search algorithm updates that have left thousands of businesses reeling from their effects. These updates quite literally changed the face of the internet overnight with many former familiar faces being…

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How to Know if You Have a Google Algorithm Filter or Penalty

How to Know if You Have a Google Algorithm Filter or Penalty

Whether you know it or not, Google is in the service industry and their service is delivering the best results for their customers’ search queries. To achieve this mission, they have a fairly strict set of guidelines on what they believe is a quality website and it’s these guidelines that make up the meat of…

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How to Rank Higher in Google

How to Rank Higher in Google

Lock in those Top SERPs With These Marketing Tactics If you want your business to be a big player in the online market, you have to rank highly in Google. There are no ifs, ands, or buts about it. You can shout and beat your fists on the ground as much as you want, but…

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Why We Chose WP Engine

why we chose WP Engine

Here at Decisive Design, we have worked with many hosting providers (google “web hosting” and that’s our list!). When deciding on what hosting provider to use, sometimes we don’t have a choice. Whether that is due to a client already having a contract with a specific hosting provider, or various other reasons. When we do…

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6 Tips for a Successful Google AdWords Campaign

6 Tips for a Successful Google AdWords Campaign

Using Google AdWords is a phenomenal way to get quick, on-demand traffic and funnel it precisely where you want it to go. You can use it to test the traction of a new content marketing piece, experiment with a new skin for your landing pages, build out your email contact list, or just plain-Jane it…

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6 Mistakes Business Owners Make With Their Websites

6 mistakes business owners make with their websites

Your website may not be the primary way your company generates revenue, but we guarantee you that your online presence will be used to gauge your business’s level of professionalism, the perceived quality of your product / service, and will be a factor in whether or not a visitor ends up becoming a customer. No…

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Facebook Bluetooth Beacon for Local Businesses

Facebook Bluetooth Beacon

Have you received a notification from Facebook to sign up for their (free) Bluetooth Beacon for your or your client’s local business? Wondering what it is and how it works? Well, we were one of the first to get to test it out for a local client and want to report what we’ve seen and…

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