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How to Use Pinterest in Business Marketing

pinterest business marketing

So, you have a personal Pinterest account. You use it for when you need inspiration, whether when brainstorming for your kitchen remodel, designing your wedding invitations, prepping a winning Thanksgiving Dinner or DIY crafts with your kids this summer. Pinterest is such a useful social media platform on a personal level. But when you’re an…

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How to Convert a Pinterest Account to a Business Account

pinterest personal vs business

If you didn’t know it yet, Pinterest is more than just a personal place to pin your favorite boards. The platform has grown beyond beautiful photos of fashion, graphic design, and remarkable quotes. Those who are running a business may now take advantage of having a more professional presence through the Pinterest Business account. In…

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Google Search Quality Guidelines Overview for SEOs & Content Creators

google search quality guide

What are Google’s Search Quality Guidelines? Understanding what Google wants, whether you’re a content creator or SEO specialist, is important when it comes to ranking in search results. Google has published a hefty search quality guideline document that details how their human raters should evaluate content. By reviewing this document, we can better understand what…

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Blog Writing Tips for Small Businesses & How to Start a Company Blog

blog-for-business

Every small business owner aims to come up with cost-effective marketing solutions to spread brand awareness and widen reach. While you may not always have the financial resources similar to large corporations, there are several cheap or zero-cost strategies you can use that can make wild impacts on their digital presence. Digital content marketing is…

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Why You Need to Get Personal with Your Email Strategy

max-personal-email

With all the new marketing techniques and social platforms around, email can almost seem old-fashioned — but the fact is that email remains one of the most effective forms of marketing available. Used by businesses of all sizes, it continues to build relationships and drive sales, and remains the primary method used to communicate with…

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Claiming and Optimizing Your Google My Business Listing

Claiming and Optimizing Your Google My Business Listing

Start Putting Your Business in Front of Potential Customers Google is devoting more and more real estate in their search engines to local businesses. This increased exposure has helped thousands of small businesses get the word out about their products and services and grow with minimal effort. No matter what your business does, if you…

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How and Where to Find a Good WordPress Theme or Template

how where to find wordpress theme

So you’ve got a WordPress website, or you’re thinking about spinning one up, but you don’t want to fork out the cash for a custom design, and you’ve heard that themes are the way to go. Maybe you’re an individual, small business owner, freelance web designer, or even a small web agency. Where do you…

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